S&H Machine is a manufacturer that primarily serves the Aerospace industry. Although the company was 50 years old, they never had an actual logo.  The client wanted a logo that was bold and modern but also evoked some retro elements to reference the company’s long history. The final logo incorporated swoosh and plane shapes common during the start of the aerospace boom of the 1960s.

Also shown are  logos used to celebrate the company’s 50th anniversary.

View more from this project